Digital Marketing

How to cope with post lockdown demand

During the lockdown, the tours and activities industry felt a major setback due to the travel restrictions. Many operators were forced to reduce capacity during the lockdown to meet the new norms as well as cut costs. Bookings and cash flow went downhill. But things are beginning to pick up again. With the end of …

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The significance of social mention in today’s businesses

June 30 is designated as World Social Media Day. With more than four billion people worldwide using the internet, social media has become an essential business tool. Social media can help your business reach customers, gain valuable insights, and grow your brand. This is where social mentions come into the picture.  What is a social …

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attract local travelers

5 Strategies to attract domestic travelers

After a year of travel restrictions, the situation has eased up, giving travelers a chance to go on a much-needed getaway. With proper safety and health protocols, your tour and activity business can thrive again.  Although COVID-19 vaccinations are being implemented across the globe, some countries still have strict travel guidelines. In addition to that, …

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web visual content

4 Ways to use visual content to boost website traffic

First of all, why is website traffic important? In this digital era, website traffic is essential to business growth. It can help you gather valuable insights about your audience and improve your search engine credibility. Website traffic can also generate a higher number of leads and boost conversions.  Visual content is one of the key …

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Promote the growth of your water sports company

More people are developing a love for outdoor activities such as water sports. In this busy and fast-paced world, adventure lovers and nature enthusiasts like to spend their free time outdoors. Popular water sport activities such as diving, cruising, fishing, surfing, kayaking, and wake sports have become favorite pastimes of fun-seekers.  Looking for ways to …

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