Digital Marketing

the new normal

Managing your business in the new normal

The global impact of COVID-19 has been devastating. While the world lies waiting for a cure or vaccine for COVID-19, the people are learning to adjust to a “new normal”.  The “new normal” COVID-19 has forced folks from different walks of life to adapt their lifestyles. For instance, we now have to wear a face …

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Advantages of the Internet

How the Internet has changed businesses

Operating a business has changed over the last 20 years. The influx of technology has altered the way businesses handle things from closing deals, marketing, to scheduling bookings. The rise of the Internet has helped many businesses evolved especially during the challenges of COVID-19. Marketing The Internet has been a big game-changer in terms of …

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positive user experience

6 ways to improve user experience

A business website is considered a valuable marketing asset in this digital age. It is the perfect modern-day tool to promote your company’s products and services. When it comes to a website, user experience is what sets you apart from your competitors.  Why is user experience important? User experience (UX) is vital because it’s about fulfilling …

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create Instagram account

Effectively promote your dive center on Instagram

Impact of social media on your business Social media presence is an important thing in this digitally-influenced world. Whether you run a small business or a big company, social media is now a vital part of a business marketing strategy. Social media platforms help link you with your customers, build brand awareness, and increase leads …

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6 Customer retention tips for dive centers

Acquiring new customers fuels a business but retaining your customers is more important to make it thrive. When you bring in a new client to your dive center, you increase your sales. However, without customer retention efforts, there’s a chance that it’s just going to be a one-time sale or transaction. Whereas, if you focus …

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