There are many DIY web design platforms available in this digitally-driven era that allow you to design your own website. Attempting to do a website by yourself may sound simple and easy in theory but if web design is not your expertise, best to leave it to an expert.
A website has to be designed correctly and contain the right elements to contribute to the advancement of the business. A poorly designed one, even though it’s free, will not give you the business edge that you need. Here are some advantages to getting a web developer to create your business website.
1. Quality Web Design
There are free website templates that may look great on the surface but is it really suitable for your type of business? Free web-building tools are easy to use because all you have to do is drag and drop text and graphics on your webpage. However, these DIY websites often have limited technological and design capabilities. Chances are, the outcome is a generic-looking and unorganized website.
Keep in mind that first impressions are crucial if you want to attract new customers to your site. A generic website may not hold the interest of visitors for long and turn them away before making a conversion. Getting the services of a professional web developer to custom-build a website suited specifically to your business needs will help you stand out against your competitors. CaptainPanel can create the perfect website to suit your needs equipped with an online scheduling program. We also provide SEO services and conversion optimization to improve your ranking in search engines.
It’s good to have a visually appealing site but it’s worthless if it doesn’t appear in search engine results. Most web-building sites do not have provisions for SEO.
2. Site repairs and maintenance
Once your website goes live, it will need regular updating and maintaining. Lack of or poor site maintenance can also make your website susceptible to hackers. CaptainPanel can perform site repairs and maintenance to ensure that your site is secured, operating properly, and running at full capacity. Periodically checking for errors and performing site maintenance can help optimize visitor experience and boost site traffic.
3. Web Analytics
Understanding your web analytics provides insights and data that you can use to optimize user experience to boost conversions. DIY web-building sites don’t provide web analytics. Getting a professional web developer will give you the advantage of understanding your website’s analytics. With these insights, you can track the performance of your online marketing campaigns and effectively target new users on your website.
Choosing a custom-built website with the know-how and expert guidance of a professional web developer will help your business become more successful over time.